Trade Assist Program


To help simplify the Trade Assist Program and alleviate confusion around sales types/claiming, Ford is launching separate program numbers for Retail Trade Assist and Lease Trade Assist and cancelling Open Trade Assist. 

The Open Trade Assist Program #30388 will be incorporated into the Retail and Lease Trade Assist programs as laid out below until May 31st. This action will ensure that the incentives properly cascade to our digital platforms. There are NO changes to the current incentive levels.


Retail Trade Assist (Pgm# 30390)

  • Fusion Hybrid - $1,500
  • Fusion Energi - $1,500
  • Escape - $1,750
  • Edge - $2,250
  • Explorer - $500 (Pgm #30406 until 5/16)
  • F-150 - $2,500 (Pgm #30406 until 5/16)

 

Lease Trade Assist (Pgm# 30422)

  • Fusion Hybrid - $1,500
  • Fusion Energi - $1,500
  • Escape - $1,000
  • Edge - $3,000
  • Explorer - $1,000
  • Explorer - $500 (Pgm #30406 until 5/16)
  • F-150 - $1,000 (Pgm #30406 until 5/16)

Also as further clarification, Trade Assist IS compatible with most retail and lease incentives and private offers.  Trade Assist is NOT compatible with the 0% for 72 Special APR on F-150. 
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